Building a custom mobile home and terrace with Biscabois using a 3D Configurator

The terrace size selection is integrated from the very start of the experience, making customization easier. Through rigorous wireframing and UX (user experience) design, we successfully concealed the product's complexity while offering a wide range of options for bungalow and mobile home terraces. The customers can visualize the mobile home 3D model before requesting a quote. This 3D configurator allows customers to view and interact with their wooden structure, helping them visualize their project thanks to the detailed rendering.

We have created a Web App, accessible from all devices, that allows seamless communication between the website and the app. The UX design required thoughtful consideration to achieve a clear and understandable customer journey.

After customizing their wooden structure, users can send a quote request in just a few clicks. The 3D configurator simplifies not only the design process but also the administrative aspect of the project. Biscabois' teams receive a complete and precise request, enabling them to better assist clients in creating their custom terrace. This approach optimizes the processing time for requests, ensuring that customers quickly receive a response that meets their expectations. We also supported the renowned Schmidt brand with their configurable kitchen. The challenge was similar: translating a highly complex product into a simple and intuitive customer experience to streamline the sales process.

This project was an opportunity for the Hapticmedia team to showcase its collaborative strength. We combined all our skills to develop a smooth and engaging user journey. Brainstorming was essential; indeed, the complexity of the products and the large number of possible configurations could have resulted in a complicated or unintuitive configurator. But thanks to our teamwork and expertise in graphic design, UX, and UI, we created a tool that is both enjoyable and easy to use.

This preliminary reflection allowed us to understand different perspectives and strive for intuitive and accessible navigation. Hugo Rimélé, Digital Marketing Manager at Hapticmedia, shares with us:

We developed the Biscabois terrace configurator project to enable the generation of online quotes. The user configures their terrace through a simple and intuitive interface on the manufacturer's website and submits their request directly from the configurator. A designer-salesperson then contacts the user to finalize their project and provide a quote.